The word “niche” is from the French word nichier, which means “to nest”; more to the point, a niche is (by extension) “Any position of opportunity for which one is well-suited, such as a particular market in business.” Hence the two main niche paints listed below represent some of the most unique products on the market today which can help establish your business as a specialty company or give you creative possibilities in your home or office. (more…)